Navigation & Sitemap
When it comes to SEO, it is vitally important that Google's web crawlers are able to find your site. When we create content or embark on an SEO campaign, we are always focused on this - optimising your content and making correct use of keywords so that your site is seen as relevant and trustworthy by the crawlers, and will therefore move further up the search engine rankings. High quality content is one of the most important things to include if you want to increase your site's visibility online.
When writing content, we always strive to produce readable, useful, informative and original text that makes a valuable contribution towards your campaign. From the home page to the contact details, we put in the utmost effort to ensure that there is no duplication and that readers will be interested and informed throughout.
As well as having good content, your site should also be easy to navigate. There is so much competition from other businesses online that if visitors can't instantly find the information they need, they are likely to simply go off to another website. If your site is clearly laid out and it is obvious where the information can be found, your clients will be more inclined to take that next step and choose your company's service or product.
We have plenty of experience in the world of SEO and content creation and will be able to help you create a site that is truly user-friendly, creating a positive experience for your online visitors that they will want to return to again and again.
One of the best ways to help Google find all of your website's content and to aid navigation is to include a sitemap. This involves a list of all the pages on your site, collected together on one page. A sitemap will not only help site visitors to see where all the various pages are located at a glance, it will also aid SEO.
A sitemap will allow you to rank pages in order of importance, and help clients to find what they need by clicking directly through to the link they need. Sitemaps can be extremely simple, but can add a lot of value to your site.
Get in touch with us today to learn more about sitemaps or if you are interested in any of our other SEO and content creation services. With a team of expert content writers and a modern, individual approach to each and every client's needs, we are the first choice to help your company succeed online.